Motivating Different Generations
Wow! Business leaders are totally struggling with this whole multiple generations in the office thing! I was speaking at a conference where the owners of businesses were completely frustrated and baffled by this new generation - The Nexters (18-26 yr olds). As negative descripters were being thrown around by the owners (most in the Mature Generation (50+), I had to interrupt and try to move some mindsets. This new generation is not wrong, they are just vastly different than the generations that came before them. If we are going to be successful employing this age group, we have to stop critcizing, stop trying to mold them into us - we have to understand their motivations, their needs and see where we can adapt our expectations and systems while still meeting our customer’s needs. Any thoughts?!








